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The Product Sessions

Do you dream of starting or scaling your own product-based business, but need some more guidance or inspiration? With experience working for surf brands like Hurley and O'Neill, host Rebecca Waldron and her expert guests will dive into topics every week that range from product development to marketing and sales. Rebecca has run her own product business for over 8 years while also raising 3 kids and knows the struggles many business owners face trying to balance work and family life. For a variety of industries ranging from clothing and apparel to home goods, beauty, paper goods, and more. Join us weekly for Product Sessions to boost your business and answer all your burning questions! Be sure to follow us on your favorite podcast app so you don't miss an episode and find us on Instagram @theproductsessions for more.

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The Product Sessions

How I Started My Own Bag Company

May 29, 2023 • Rebecca Waldron • Episode 1

0:00 | 14:57

Do you have that entrepreneurial spirit but can't figure out how to turn it into an actual product-based business? It can be overwhelming and confusing to decide which idea to move forward with and how to actually have your product ideas made. On today's episode, I share my journey from a perpetual creator and business dreamer into real life CEO and business owner. I share the step by step of how I started my own company, Bodomint, where I design and sell bags.

I walk through these different phases of my process:
- Early Days
- My Pivotal Moment
- That Entrepreneurial Drive
- Finally… The Perfect Idea
- How Do I Do This?
- The Product Development Process
- Crowd Funding
- Product Validation
- Adding New Products
- Sales and Marketing

If you enjoyed this episode then you'll love the Free Product Launch guide that goes more in-depth into the process of launching a product business in 5 clear steps. check it out at https://theproductsessions.com/launchguide

Links mentioned in this episode:

Get the full show notes: https://theproductsessions.com/how-i-started-my-own-bag-company/
Get the Free Product Launch Guide: https://theproductsessions.com/launchguide
My business Bodomint: https://www.bodomint.com/
Connect with Rebecca on Instagram: https://www.instagram.com/theproductsessions/
The Product Sessions Website: https://theproductsessions.com/
Watch this Episode on Youtube: https://youtu.be/ZDONJGJ6Zdw
My first design job at La Jolla Group: http://www.lajollagroup.com/
Designing t-shirts for Hurley: https://www.hurley.com/
My project on Kickstarter: https://www.kickstarter.com/projects/1139720652/bodomint-3-in-1-diaper-bags-that-are-made-for-adve
How Kickstarter works: https://www.kickstarter.com/how-it-works
How Indiegogo works: https://learn.indiegogo.com/how-it-works-crowdfunding/
The amazing Fashion Program at Orange Coast College: https://orangecoastcollege.edu/academics/consumer-health/family-consumer-sciences/fashion/index.html

Rebecca Waldron

Host